Category Archives: Speaking/Lecturing

Negotiating With Speakers

marshwhambrookc1870.jpg Meet Marsh William Hambrook (1805-1874)  my immigrant ancestor, and by necessity, a pretty fair hand at negotiating a deal, especially to obtain a good horse. Those bargaining skills  are often neglected in our credit card society but are very useful if you are shopping for talented speakers, workshop leaders etc for your library or  genealogical society. Here’s what I mean. Continue reading

The Independent Information Entrepreneur

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Recently I encountered a professional seminar speaker who called himself an “independent information entrepreneur”. So I Googled the term. What intrigued me was the fact this speaker was not trained in library and information sciences. In the library world the term refers to librarians who contract to do research. Although few librarians are interested and success may be dificult, those with strong reference and research experience and skills may become an independent information entrepreneur. Continue reading

Apprentice Adventures #6

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Spent almost three hours with the apprentice on Wednesday. She’s really pumped up from her reading and studies. She’s been finishing an excellent course, “Researching in the Family history Center” developed by Dr. Penny Christensen for the National Institute for Genealogical Studies and has come back every day excited by new discoveries. And while this was great, she was excited to tell me about reading Helen F.M. Leary’s “Problem Analyses and Research Plans” chapter 14 in Elizabeth Shown Mills, Professional Genealogy: A manual for researchers, writers, editors, lecturers and librarians. (Genealogical Publishing, 2001) .  Let me tell you a bit about what she experienced.

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Prime the Pump

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Here’s a piece of advice for genealogy speakers that may surpise you. When you find a column, article, or blog in an area similar to your expertise, you should write to the author and compliment them. one speaker reports that she begun doing this in earnest and was astounded at the results. The key, apparently, is to sincerely compliment them on something they’ve said, and offer to be a resource for them. However, you need to remain humble. Don’t promote yourself, your book, Web site or blog. Continue reading

Seminar Announcer: Leads to Free Learning Opportunities

This photo of my grandparents with my Mom on granddad’s knee is a reminder of their educational philosophy. Granddad was a curious, pragmatic rancher. Grandma grew up in a home in England where indepenent learning was prized. They taught Mom a very croppedgertrudestevenwinifred.jpg

pragmatic approach to independent learning. Which brings me to this post. How would you like to get weekly announcements of audio lectures, many of them free that could help you improve your genealogy business. Check out Seminar Announcer
http://www.SeminarAnnouncer.com

What do you think?

Seven Deadly E-zine Killers

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Tommy Yan, a dynamic Asian-American motivational speaker has some interesting ideas on e-newletters to elevate them to a higher standard and motivate your potential and present clients for your genealogy speaking venture. Too many of those e-newletters or E-zines are 100% information free. Here’s Tommy’s seven deadly sins for e-zines

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Build You Client Base With an E-newsletter

Ken profile.jpg  In the last year or so I have been thinking about doing a free newsletter to serve certain potential clients. E-newsletters or E-zines can be a very simple way to add value to my services and keep my name and services before the public. Many professional seminar speakers have them, as do genealogy service outfits. Continue reading